Spotting A Fake Moncler T-Shirt: A Quick Guide

Moncler is a luxury brand known for its high-quality outerwear, particularly its iconic down jackets. Due to the brand's popularity and premium pricing, Moncler has become a prime target for counterfeiters. While lower-priced items like t-shirts are not faked as often, there are still plenty of counterfeits being produced and sold. This guide will help you spot a fake Moncler t-shirt by examining the logo, labels, and other key details.

Logo/badge

The Moncler logo/badge on t-shirts has changed over the years, so it is important to know the characteristics of the logo for the year your t-shirt was made.

2013-2015

From 2013 onwards, Moncler started using a smaller logo on t-shirts. Some 2013 and 2014 shirts still have the regular-sized logo, but from 2015 onwards, all t-shirts featured the smaller logo. The smaller logo has remained consistent since 2015, with the top of the letter 'R' usually larger and taller than the other letters. The outside edge of the smaller badge is sometimes not perfectly cut. The embroidery on the smaller badge is not as clean and precise as on the jackets, with letters sometimes touching.

Before 2013

Before 2013, the badge found on t-shirts was consistent with those found on jackets, in terms of both size and design, with little variation.

Authentic Logo Characteristics

The logo on authentic Moncler t-shirts is embroidered with clean, precise stitching. The lines are sharp, and there are no loose threads. The rooster emblem and text should be clear and well-defined, with vibrant colours, typically red, white, and blue.

Counterfeit Logo Signs

Fake logos often have messy, uneven stitching with loose threads. The details in the rooster emblem may be blurred or inaccurate, and the colours might look off or faded. The text and stitching on the label of a fake t-shirt will look thinner than a real t-shirt.

Neck label

The neck label or brand label is a key feature to inspect when spotting a fake Moncler T-shirt. This label is usually consistent in design and can also be found on other Moncler products like pants, scarves, caps, and beanies.

Over the years, the design of the neck label has undergone slight changes. For instance, the 2010 neck label has slight differences in the tail feathers, the trademark symbol, and the letters C and R when compared to the 2008 and 2009 labels. In 2014, the label changed again, with subtle differences in the details of the letters. This same label was used in 2015.

In 2014, some Moncler shirts started featuring a thinner neck label, often labelled as "SLIM FIT." Most 2015 shirts had this thinner label, but a few 2014 shirts also used it. As of 2020, the design of the neck label has remained unchanged since 2016.

When examining the neck label, look out for the following signs that may indicate a fake Moncler T-shirt:

• Thinner text and stitching on the label: Counterfeit labels often have thinner text and stitching, especially on the letters "M" and "R."
• Misaligned letters: On fake labels, the legs of the letter "N" may be uneven, and the right leg of the letter "R" may be angled too much, making it look too curvy.
• Colour of stitching: Authentic Moncler neck labels usually have white stitches surrounding the label, while fakes may have black stitches.

Industries tag

The industries tag is an important feature to examine when trying to spot a fake Moncler T-shirt. Here are some detailed instructions on what to look for:

Firstly, the model name on the industries tag should match the style of the T-shirt. For example, if the industries tag mentions a jacket style, it is likely a fake. In one example, the industries tag mentions "Moncler Rodenberg", which is a men's jacket from the Grenoble collection, indicating that the product is not authentic.

Secondly, examine the QR code on the tag. While counterfeiters often copy the QR code from an original product, the code itself can provide some clues. Look at the letters or numbers at the beginning of the code. For instance, "SCOM" indicates shirts and sweaters, so if you find this code on a jacket, it is likely a fake.

Additionally, newer Moncler products feature an RFID chip, which can be scanned to verify authenticity through the Moncler website or app. If the product lacks this chip or fails verification, it is likely a counterfeit.

It is also important to note that Moncler has different types of tags, and knowing the production year of the T-shirt can help identify the correct tag type. For instance, the small QR code tag was used from 2013 to 2015, while the large QR code tag has been used since 2015/2016.

Finally, be cautious of sellers claiming to offer "wholesale Moncler" or "factory seconds", as these are not legitimate Moncler practices. The only legitimate Moncler website is moncler.com, and the company does not operate any online outlet stores.

Zippers

Inspect the markings on the zippers very closely. Some counterfeiters can use these same zipper brands but have difficulty making an exact copy of the logo. Some fakes don’t have any markings on them at all.

Real Moncler zippers are typically high-quality metal with engraved logos or branding. Fakes often use cheap plastic zippers with generic pulls. Authentic zippers glide effortlessly and should feel sturdy. Counterfeit zippers might snag or feel stiff.

If the jacket has a Lampo zipper, take a look at the bottom of the zipper on both sides. Only the standard plastic-toothed Lampo zippers found on most Moncler winter jackets will have a "ladder" pattern at the bottom of the zipper. Metal Lampo zippers do not. Counterfeiters may or may not have duplicated this detail.

Be careful of zippers that look like metal but feel like plastic. Unbranded or fake Lampo zippers are most commonly seen on fakes. The fake Lampo zipper will feel too light and feature bold bordering and unclear fonts.

Authenticity tags

Moncler is a luxury brand known for its high-quality outerwear, particularly its iconic down jackets. Due to the brand's popularity and premium pricing, Moncler has become a prime target for counterfeiters. If you're considering buying a Moncler T-shirt, it's important to know how to differentiate between an authentic piece and a fake. Here's some detailed information about Moncler authenticity tags to help you spot a counterfeit Moncler T-shirt:

From 2009 to 2012, Moncler used Certilogo tags, which were followed by small QR code tags from 2013 to 2015. The current authenticity tags, used since 2016, are large RFID/QR code tags. These can be scanned to verify authenticity through the Moncler website or app. The absence of an RFID tag or a failed verification is a strong indicator of a fake Moncler item.

When examining the authenticity tags, pay close attention to the text and stitching. Counterfeit Moncler items often have thinner or thicker text due to the stitching. Inspect the "MONCLER" text on the badge, as fake badges might have bolder characters, such as "M" and "R," with excessive stitching. Additionally, the "MONCLER" text on the neck tag of a fake item may appear too thin compared to the real Moncler T-shirt.

It's important to note that Moncler's authenticity tags have evolved over time, and the specific characteristics of the tags may vary depending on the production year of the T-shirt. Therefore, it's always recommended to refer to Moncler's official website or verification services for the most up-to-date and accurate information.

Frequently asked questions